The Read. Write. Play. blog was born out of an insatiable curiosity for the intersection of publishing, filmmaking and other media.
I’m Rochele Rosa, I have an MBA in marketing and am currently getting an MA in Multimedia Franchising. So, it’s no surprise that I’m a multi-passionate creative professional: author, filmmaker, public speaker and more.
Here, I share my insights into the publishing, filmmaking and game industry as well as the business of intellectual property that reinforces them all.
How a Book Becomes a Movie
There are 3 things that have to happen before a book becomes a movie or TV show in production.
Books have to be pitched to a Hollywood agent
A studio or producer has to buy the option to be adapted into a script
The book has to be adapted into a script & greenlit by the studio for production
The Process of Filmmaking
The 5 Steps to Filmmaking are anything but simple.
Disruption in PR, Marketing & Advertising
Today, I dive into some trends, software, and platforms that have been shaking up the marketing communications industry in the last few years.
Emerging Trends in Publishing
In today’s post, I dive into the trends have seen a major boost this year: diversity, digital book marketing tools, and artificial intelligence.
The Podcast Boom: 3 Reasons for the Rise of Audio Streaming
Disruption in Journalism: The Dawn of Digitalization
A Beginner's Guide to Understanding Author Rights
Podcasts, Music, and Movies
There are a few things that these industries have in common.
It all starts with creative people who have something to say, want to gather people around a subject or want to create an experience
There are studios involved that handle the recording and production of the project
Distribution is typically outsourced to mostly digital third-party platforms
The Big 4: Marketing, Public Relations, Advertising & Journalism
3 Ways to Publish a Book: Traditional vs Self vs Hybrid
2020: Content Calendar, Social Media, and More!
To The Future: Reflecting on 2019 and Looking Ahead at What to Expect on This Blog in 2020
An Incomplete Explanation of the 5 Key Pieces to the Book Publishing Industry Puzzle
There are hundreds of roles that bring a book to life, but today we’re going to start with the basics about the process of how a book gets from the writer’s hands to the reader’s hands.
Read. Write. Play. Your Way to Creative Disruption in Publishing, Media and Entertainment
So, I have established the general “what” and “why” of this blog. Now it’s time for a little more detail on the topics I’ll cover, which means breaking down the three parts of Read. Write. Play. into the industries, positions, tools and tech start ups I’ll cover here.
So It Begins... Read. Write. Play. –A Blog About Creative Careers and Technology Disruption
Read. Write. Play. dives into the technological forces driving creativity in the media and entertainment industry.