Guerrilla marketing is an art and a science that can be one of the most effective campaign tools a brand could use.
Read MoreThere are 3 things that have to happen before a book becomes a movie or TV show in production.
Books have to be pitched to a Hollywood agent
A studio or producer has to buy the option to be adapted into a script
The book has to be adapted into a script & greenlit by the studio for production
Today, I dive into some trends, software, and platforms that have been shaking up the marketing communications industry in the last few years.
Read MoreSo, I have established the general “what” and “why” of this blog. Now it’s time for a little more detail on the topics I’ll cover, which means breaking down the three parts of Read. Write. Play. into the industries, positions, tools and tech start ups I’ll cover here.
Read More